love the ending to this article. it sums things up nicely:
In 2006, the year before Apple unveiled the iPhone, Ed Colligan, Palm’s chief executive, brushed aside the notion that Palm had anything to worry about from new entrants like Apple. “I would just caution people that think they’re going to walk in here,” he said.
“We’ve struggled for a few years here figuring out how to make a decent phone,” he added. “PC guys are not going to just knock this out.”
Apple, the novice, didn’t merely walk into the business. It climbed a 10-meter platform and executed a back two and a half somersaults with two and a half twists in the pike position.
the kindle version of this book is free for the next 5 days. it’s got pretty good reviews, too. read it on your kindle 2 or your iphone/ipod touch with the kindle app installed.